Privacy Policy

Last updated: 14.11.2025

Neeliya (“we”, “our”, “us”) operates the website www.neeliya.com and related services (collectively, the “Site”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit or make a purchase from the Site or interact with us via email, WhatsApp, social media, or ads.

1) What We Collect

  • Identity & Contact: name, email, phone/WhatsApp number, billing & shipping address.
  • Order & Payment: items purchased, transaction totals, order notes, masked payment details from our payment gateway. (We do not store full card/UPI credentials.)
  • Device & Usage: IP address, browser, device type, pages viewed, time spent on site, referring URLs.
  • Marketing Preferences: opt-ins to email/SMS/WhatsApp, survey responses, user-generated content (reviews, photos).
  • Support Content: messages you send to customer care.

2) How We Use Your Data

  • Process, fulfill, and support orders (including shipping updates and delivery partner coordination).
  • Provide customer service and handle warranty/returns.
  • Personalize content, recommendations, and offers.
  • Run ads and measure performance (first-party analytics, pixels, cookies).
  • Prevent fraud, secure our services, and meet legal/tax obligations.
  • Send marketing via email/SMS/WhatsApp with your consent (you may opt out anytime).

3) Sharing & Third Parties

We share data only as needed to operate our business:

  • Payments: PCI-DSS compliant gateways (e.g., Razorpay / PayU / Stripe).
  • Logistics: shipping & delivery partners for order delivery and tracking.
  • Martech / Analytics: platforms that help us send messages and measure performance.
  • Professional Advisors & Legal: auditors, accountants, and regulators when required by law.

We do not sell your personal data.

4) Cookies & Tracking

We use essential, analytics, and advertising cookies/pixels to operate the Site and improve relevance. You may manage cookie preferences through your browser or our cookie banner. Blocking some cookies may impact site functionality.

5) WhatsApp & SMS

By entering your phone number at checkout or on forms and clicking consent, you agree to receive transactional and promotional messages from Neeliya. You may opt out by replying STOP or using the unsubscribe link.

6) Your Rights

Subject to local laws, you may request:

  • Access to your data
  • Correction or deletion
  • Portability of your data
  • To object to or limit processing

To submit a request, email: care@neeliya.com. We may require identity verification.

7) Data Retention & Security

We retain order records for tax and warranty purposes. Marketing data is retained until you withdraw consent or after a reasonable period of inactivity. We use administrative, technical, and physical safeguards to protect your information, although no method is fully secure.

8) Cross-Border Transfers

Your data may be processed outside your country. We use reasonable safeguards and only work with reputable service providers.

9) Children

Our Site is not intended for individuals under 18. If you believe a minor has provided personal data, please contact us so we can delete it.

10) Changes

We may update this Policy periodically. The “Last updated” date above reflects the latest version.

11) Contact

Neeliya (Ayurvedic Yogashram Remedies Pvt. Ltd.)
98, Holy City (NON PUDA), Near Gumtala Bye Pass,
Amritsar, Punjab, India – 143001
Email: care@neeliya.com
Phone/WhatsApp: +91-7707977059